University Affiliation

SPPU (Pune University)


3 years


The BBA Premium Innovation & Entrepreneurship Program is designed to equip participants with the knowledge, skills, and attitudes necessary to thrive in the dynamic and ever-changing world of entrepreneurship. The program’s learning outcomes include developing an entrepreneurial mindset, generating and refining business ideas, creating comprehensive business plans, gaining knowledge of financial management concepts, and developing effective marketing and sales strategies. Throughout the program, participants will learn to identify and evaluate opportunities, take calculated risks, understand their target market, conduct market research, and align business ideas with market demand and personal interests. By the end of the program, participants will have the skills and knowledge to successfully navigate the challenges of entrepreneurship and turn their ideas into successful businesses.

Course Objective

  • Gain an entrepreneurial mindset: Specializing in Innovation & Entrepreneurship helps students develop the ability to identify opportunities, take calculated risks, and creatively solve problems, which are valuable skills for any career.
  • Become a successful entrepreneur: This specialization equips students with the knowledge, skills, and tools required to start and run a successful business, making it an attractive career option for those who want to create something meaningful.
  • Explore diverse career options: Specialization in Innovation & Entrepreneurship opens up various career paths, including working in business incubators, venture capital firms, or as an innovation consultant, providing exciting and rewarding career opportunities.
  • Foster creativity and innovation: Students develop skills to encourage creativity and innovation within organizations, making them valuable professionals, irrespective of their job role or industry.
  • Create positive impact: Specializing in Innovation & Entrepreneurship equips students with skills to create innovative solutions to societal problems, enabling them to make a positive impact on their community and the world.

Course Modules

Semester 1
Course Module Hours
Behavioral Science 5 Hours
Business Environment 8 Hours
Financial Services & Institutional Supports 7 Hours
Total 20 Hours
Semester 2
Course Module Hours
Management Information Systems 5 Hours
Analysis & Design of Business System 10 Hours
Introduction to Family Business Management 5 Hours
Total 20 Hours
Semester 3
Course Module Hours
Personal Financial Planning 5 Hours
Venture Management 7 Hours
Small Business Management 8 Hours
Total 20 Hours
Semester 4
Course Module Hours
Digital Marketing & E – Commerce 5 Hours
Business Tax Planning 8 Hours
Design Thinking and Innovation 7 Hours
Total 20 Hours
Semester 5
Course Module Hours
Business Laws 6 Hours
Entrepreneurial Resource Management 8 Hours
Analytical Skill Building 6 Hours
Total 20 Hours
Semester 6
Course Module Hours
Change & Innovations Management 5 Hours
International Business Management 8 Hours
Sales & Distribution Management 7 Hours
Total 20 Hours

Related Certifications

Students can pursue any 2 certifications during the tenure of the course:

  • NPTEL (National Programme on Technology Enhanced Learning)
  • Coursera – Entrepreneurship 101
  • edX– Entrepreneurship 101
  • Swayam – Entrepreneurship and Innovation Management
  • Udemy – Entrepreneurship Accelerator Program, Idea Validation – From Idea to Paying Customer in One Day.

Related Tools

  • Business Model Canvas
  • Lean Startup
  • Design Thinking
  • Business Planning
  • SWOT Analysis
  • Customer Discovery


After the completion of second semester the students have to compulsory go for a 2 month internship, after completion of 1st year of the course, to get the relevant industry exposure. Some of the organisations where the students will be provided internships are:

  • innoserv
  • nextgen
  • FMA
  • cobuzz
  • iskillbox
  • kalzoom
  • Datatech

Program Outcomes

  • Develop entrepreneurial mindset: Identify opportunities, take risks, and solve problems creatively.
  • Start a business: Gain knowledge, skills, and tools required to start and run a successful business.
  • Career opportunities: Work in business incubators, venture capital firms, or as an innovation consultant.
  • Foster creativity and innovation: Develop skills to foster creativity and innovation within organizations.
  • Make a positive impact: Create innovative solutions to societal problems and make a positive impact on the world.

Potential Carrier Opportunities

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